I was asked to develop a brand around the name Alexis Original’s, a line of genuine hand made leather handbags and accessories made by the very talented Ingrid Liebenberg.
New brand development, business card and emailer for the Fruit Export company SA 360.
For the development of a new tourism route for the town of Stellenbosch, I was asked to develop the new identity for the so called Route 360, as well as come up with a set of visual icons and a map to represent the new route and its 36 activities. Visitors can pick any of 36 activities within the route and take part in daily, weekly or monthly activities, depending on the package.
Route 360 is an initiative by Stellenbosch 360: a holistic destination brand launched in 2011 by the Stellenbosch Tourism and Information Authority (STI) together with key role players. I was tasked to come up with promotional material for the upcoming Talent 360 gala event, which forms part of Route 360 project.